Entries for month: March 2010

Fool me twice, shame on me....

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We are again upon the one day of the year when no one is to be trusted…when deception equals hilarity, and more than a few (thousand) people will fall victim to dribble cups, shock pens and rigged booby traps around the office and home.

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Take it to the hoop

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We've reached that point in the course of the collegiate sports year where young and old alike, basketball fan or not, come together for nearly a month as their lives revolve around rankings, upsets, underdogs and blowouts and they cheer their favorite team through the NCAA tournament and on to the Big Dance. Ladies and gentleman; March Madness.

 

As the official bracket was released on Sunday, immediately predictions and competitive pools started forming to provide entertainment and see who knows their stuff when it comes to college hoops. Inevitably, you hear stories of pools in the past where the winner ended up being some old lady who picked teams that wore her favorite colors or hailed from cities she liked to shop in, which throws off the whole integrity of the competition. Why? Because those selections aren't based on statistics or facts. When the stakes are only 5 or 10 bucks or a six pack, one can afford to "wing it" and make decisions based on hunches because there isn't much to lose. 

 

When you are dealing with the integrity of your business and high dollar marketing campaigns, however, winging it on hunches doesn't really fly.

 

TeleCapture allows you to ensure you are only investing money in "1 seed" advertising avenues and prevents dumping funds into campaigns with rocky track records that are about as reliable as a NCAA bracket based on coaches with the best hair. Contact us today for more information on how we can help you stack the odds in your favor and leave less to chance when it comes to maximizing your gain on your advertising investments.

Pushing the envelope....it's what we do.

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Have you ever ordered a glass of “stagnant water” at a restaurant?

Do you refuse to upgrade that sweet 1995 VCR system that “still works just fine?”

No?

The phrase “out with the old and in with the new” was coined for a reason. It is important in every aspect of life to keep things interesting. Pushing the envelope is what America is all about today…with our lifestyle, fashion and technology we are constantly growing in exciting and extraordinary ways (well, with the exception of innovative flops like Lady Gaga’s wardrobe and the “Shake Weight” exercise tool ….).

 

The same goes for business. The attitude of successful entrepreneurs in the business world today is to stay a step ahead of their competition with tenacious and inventive business strategy and development. If you as a business owner let your company go “stagnant”, or settle with a model that “works just fine”, you are bound to be left in the dust by your aggressive opponents.

 

More and more businesses are coming to the realization that call tracking is an essential part of creating a successful and aggressive marketing campaign, and TeleCapture makes an excellent partner to any business model because we don’t let things get boring. Research, development and innovation are the heartbeat of our company, and we pride ourselves on keeping our product exciting, edgy and progressive.

 

Don’t let your business get dull. Use TeleCapture to spice up your marketing and give you the upperhand on your competition.

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